Richard Feynman once gave a fine commencement address referred to as “Cargo Cult Science” (named for the anecdote about unfortunately deluded people in the South Pacific building runways out of straw and coconuts in the hope they would attract loaded cargo planes to land, long after the war had ended). In it he argues through example against any sort of fudging of numbers or spoofing of scientific results, pointing to their poisoning the pools of real, honest science. “Science is a way of trying not to fool yourself. The first principle is that you must not fool yourself, and you are the easiest person to fool.”